For the fifth installment (a.k.a. another comeback), Pirates of the Caribbean franchise decided to use a more narrative-friendly Salazar's Revenge title over the more occult (and, still, US title) Dead Men Tell No Tales purposively. After all, giving away an obscure name in the title might help convincing audiences that this is a new series, not just a hasty recycle of the original trilogy... or a too-early Force Awakens in the ocean.
In case you forget, 'original' Pirates series progressed ...